Thursday, July 15, 2010

TakePart Post - Why Subway's Hydroponic Veggie Gardens in Japan Are a Good Sign for Americans

By Megan Bedard
July 14, 2010

"Food activist Michael Pollan has said again and again that we have the opportunity to "vote with our forks." Not familiar with the phrase? Pollan means that three times a day, when you decide what to eat, you're sending a message to companies about what you want—and what you don't want—to consume.
Pollan insists that enough consumer demand will sway food companies to respond (if only because profit is their primary concern). This week offers a case in point: Wendy's adjusted its salad line in response to customer demand for "real food." Despite Wendy's baby step, Pollan might be waiting a while for large-scale proof that paying eaters can improve the food chain here in America. We're a massive country, and not exactly known for seeing eye-to-eye on food. But overseas, in Japan, the proof is in the pudding...."

http://www.takepart.com/news/2010/07/14/why-subways-hydroponic-veggie-gardens-in-japan-are-a-good-sign-for-americans

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