NY Times Opinionator - How to Make Oatmeal... Wrong

By Mark Bittman
February 22, 2011

"There's a feeling of inevitability in writing about McDonald's latest offering, their 'bowl full of wholesome' - also known as oatmeal. The leading fast-food multinational, with sales over $16.5 billion a year (just under the GDP of Afghanistan), represents a great deal of what is wrong with American food today. From a marketing perspective, they can do almost nothing wrong; from a nutritional perspective, they can do almost nothing right, as the oatmeal fiasco demonstrates..."

http://opinionator.blogs.nytimes.com/2011/02/22/how-to-make-oatmeal-wrong/